Studio J Lorne

Our Work

Black Innovation Alliance

Summary

A Home and a Future for Black Innovators

BIA is an ecosystem-building institution dedicated to closing this gap through the direct support of Black-led innovator support organizations in service to Black entrepreneurs, tech founders, and creative technologists.

our Role

Since completing their visual rebrand in 2021, our Founder, Jason Lorne Giles, has been installed as a strategic advisor for Black Innovation Alliance. Together, Studio J Lorne and Black Innovation Alliance have developed a myriad of unique and galvanizing brands for BIA’s extensive list of programs and initiatives.

Services provided

Brand Strategy / Brand Development / Creative Consultancy

Behaviors Elevated

Brand Clarity / Brand Equity / Sequencing

How do you brand an ecosystem for Black innovators?

You help build it as you brand it by empowering and highlighting the Black genius, joy, and resilience of the Black entrepreneurs, innovators, and supporters world-wide.
background

A Home and a Future for Black Innovators

Entrepreneurship is the key to closing the racial wealth gap. However, access to resources that serve this goal is often scarce, mismanaged, or poorly disseminated. Additionally, systemic racism fueled by both conscious and unconscious bias can make it difficult for Black folk to be owners and build economies that sustain their communities without exploitation. Since completing their visual rebrand in 2021, our Founder has been installed as a strategic advisor for Black Innovation Alliance. Together, Studio J Lorne and Black Innovation Alliance have developed a myriad of unique and galvanizing brands for BIA’s extensive list of programs and initiatives.

Black Innovation Alliance

Blackness IS Innovation

measuring Impact

$10M Raised in Funding in 3 Years

$1.5M+ Distributed to 120+ Black-led orgs across the country

Studio J Lorne has been invaluable to the growth of Black Innovation Alliance. The SJL team has grown with us and our needs, and continues to help us "level up" to meet every opportunity. As a young organization, we've been able to build a strong brand which is difficult to achieve early on. Additionally, they've helped us produce and maintain an aesthetic that is second to none. We could not recommend SJL more highly. They are the best. —Kelly Burton PhD, CEO Black Innovation Alliance

winning highlights
Aided by SJL’s efforts, BIA has managed to secure funding and partnerships with notable entities like UBS, Travelers, Time Magazine, Ebay, Target, and many more due in no small part to the strength of their brand presence.
Client Relationship
The SJL x BIA relationship first began with Jason Giles’ admiration for BIA and a desire to join as a member. Although his initial application didn’t lead to immediate collaboration, later on he was hired to help deliver a deck template package. This initial project helped jumpstart a relationship of visual brand strategy efforts backed by SJL’s branding process.
Credits

Co-Producer: John Doe

Production Artist: John Doe

Illustrator: John Doe

Motion Artist: John Doe

Lead Producer: John Doe

Art Director: John Doe

Brand Strategist: John Doe

Graphic Designer: John Doe

John Doe

John Doe

John Doe

John Doe

More Work
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